Optimizing your site with relevant keywords that match a searcher’s intent is vital for website traffic and generating leads
User prefer a website that is easy to use and navigate. The friendly experience is one of the most useful features of a website.
The speed of the website is very important to raise the positions among the keywords in the search engines and improve the user experience.
It is vital to include important contact information on your website. This includes your location (with a map), phone number, email address, and / or contact form. This information should preferably be placed over the ``fold`` of your home page, the area of the page that is visible before scrolling down. We will also add information that relates specifically to your business, such as their business hours, social media pages, and other locations.
All too often business websites make it difficult for visitors to reach the goal you've laid out so clearly in your head. Do you want them to sign up to your mailing list? Purchase a product? Contact you? Request a callback? More importantly, what do your visitors want to do when they arrive on your website? There are lots of potential website goals, but whatever yours is, you must make the call to action to achieve this goal clear and simple.
The first step is to attract people to your website. Once they are there, they will evaluate you and your business. What can you offer them? What makes you better than someone else in your field? Why should they choose you? Have other people been successful with your business? One of the best ways for people to meet you is to read reviews and testimonials from your customers. Reading about good experiences of your current or previous clients can be very useful to convince others to try your products and / or services.